{"id":141525,"date":"2012-12-19T23:33:42","date_gmt":"2012-12-19T23:33:42","guid":{"rendered":"https:\/\/staging2.simonw59.sg-host.com\/alpsp-seminar-ignore-your-authors-at-your-peril-strategies-and-tactics-for-building-a-strong-author-focused-proposition\/"},"modified":"2022-05-26T13:40:58","modified_gmt":"2022-05-26T13:40:58","slug":"alpsp-seminar-ignore-your-authors-at-your-peril-strategies-and-tactics-for-building-a-strong-author-focused-proposition","status":"publish","type":"event","link":"https:\/\/force11.org\/event\/alpsp-seminar-ignore-your-authors-at-your-peril-strategies-and-tactics-for-building-a-strong-author-focused-proposition\/","title":{"rendered":"ALPSP Seminar: Ignore your authors at your peril. Strategies and tactics for building a strong author-focused proposition"},"content":{"rendered":"<p class=\"ct_field\"><span class=\"ct_label\">Date:<\/span>&nbsp;<span class=\"ct_date\">28th February 2013<\/span><\/p>\n<p class=\"ct_field\"><span class=\"ct_label\">Location:<\/span>&nbsp;<span class=\"ct_default\">London<\/span><\/p>\n<div class=\"ct_body\">\n<p><span id=\"ctl00_MainContentAreaPlaceHolder_Meeting_lblWebLongDescription\"><font color=\"#666666\"><strong><font color=\"#666666\"><em>Strategies and tactics for building a strong author-focused proposition.<\/em><\/font><\/strong><\/font><\/span><\/p>\n<p><span id=\"ctl00_MainContentAreaPlaceHolder_Meeting_lblWebLongDescription\"><font color=\"#666666\"><strong>Chair: Rob Virkar-Yates,<\/strong> Strategy Director, Semantico Ltd<\/font><\/span><\/p>\n<p><span id=\"ctl00_MainContentAreaPlaceHolder_Meeting_lblWebLongDescription\"><font color=\"#666666\"><strong>Overview: <\/strong>Authors are customers too. As the &#039;author pays&#039; model gains traction, it will be imperative that that scholarly publishers treat authors as their highest value customers and deploy author-centric content and functionality to serve their authors better. Publishers need to ensure that they offer high quality integrated services and experiences across all touch-points from submission to publication and beyond to both build and sustain loyalty. This seminar presents both a strategic and tactical view of how scholarly publishers can build a strong author-focused proposition.<\/font><\/span><\/p>\n<p><span id=\"ctl00_MainContentAreaPlaceHolder_Meeting_lblWebLongDescription\"><font color=\"#666666\"><strong>Who should attend:<\/strong> Senior managers who want to understand how they can build a stronger author-focused proposition into their organisation, senior marketers and technologists who would be responsible for deploying campaigns and technologies to deliver the proposition.<\/font><\/span><\/p>\n<p><span id=\"ctl00_MainContentAreaPlaceHolder_Meeting_lblWebLongDescription\"><font color=\"#666666\"><strong>Speakers include:<\/strong><br \/>\n\tGillian Griffiths, Analytical Product Manager Scopus, Elsevier<br \/>\n\tDeclan Newman, Development Team Lead, Semantico Ltd<br \/>\n\tTimo Hannay, Managing Director, Digital Science<br \/>\n\tSteve Pettifer, Senior Lecturer, School of Computer Science, University of Manchester<\/font><\/span><\/p>\n<p><span id=\"ctl00_MainContentAreaPlaceHolder_Meeting_lblWebLongDescription\"><font color=\"#666666\"><strong>Full programme details will be announced shortly.<\/strong> <\/font><\/span><\/p>\n<p><span id=\"ctl00_MainContentAreaPlaceHolder_Meeting_lblWebLongDescription\"><font color=\"#666666\"><strong>Registration Fees<\/strong> (including lunch)<br \/>\n\tALPSP Member: &pound;200.00 excl VAT (&pound;240.00 incl VAT @ 20%);<br \/>\n\tAcademic: &pound;220.00 excl VAT (&pound;264.00 incl VAT @ 20%);<br \/>\n\tNon-Member: &pound;335.00 excl VAT (&pound;402.00 incl VAT @ 20%)<\/font><\/span><\/p>\n<\/div>\n<p class=\"ct_field\"><span class=\"ct_default\">http:\/\/www.alpsp.org\/Ebusiness\/Meetings\/Meeting.aspx?ID=343<\/span><\/p>\n<p class=\"ct_meta\"><span class=\"ct_label\">Archive:<\/span>&nbsp;<a class=\"ct_archive\" target=\"_blank\" href=\"https:\/\/archive.force11.net\/node\/4230\" rel=\"noopener\">https:\/\/archive.force11.net\/node\/4230<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Date:&nbsp;28th February 2013 Location:&nbsp;London Strategies and tactics for building a strong author-focused proposition. Chair: Rob Virkar-Yates, Strategy Director, Semantico Ltd Overview: Authors are customers too. As the &#039;author pays&#039; model gains traction, it will be imperative that that scholarly publishers treat authors as their highest value customers and deploy author-centric content and functionality to serve &#8230; <a title=\"ALPSP Seminar: Ignore your authors at your peril. Strategies and tactics for building a strong author-focused proposition\" class=\"read-more\" href=\"https:\/\/force11.org\/event\/alpsp-seminar-ignore-your-authors-at-your-peril-strategies-and-tactics-for-building-a-strong-author-focused-proposition\/\" aria-label=\"More on ALPSP Seminar: Ignore your authors at your peril. Strategies and tactics for building a strong author-focused proposition\">Read more<\/a><\/p>\n","protected":false},"author":205957,"featured_media":0,"parent":0,"comment_status":"open","ping_status":"open","template":"","tags":[464],"force11":[],"force11_event_type":[],"event_type":[],"class_list":["post-141525","event","type-event","status-publish","hentry","tag-event"],"acf":[],"featured_img":false,"coauthors":[],"author_meta":{"author_link":"\/members\/maryann-martone","display_name":"Maryann Martone"},"relative_dates":{"created":"Posted 13 years ago","modified":"Updated 4 years ago"},"absolute_dates":{"created":"Posted on 19 Dec 2012","modified":"Updated on 26 May 2022"},"absolute_dates_time":{"created":"Posted on 19 Dec 2012 23:33","modified":"Updated on 26 May 2022 13:40"},"featured_img_caption":"","tax_additional":{"post_tag":{"linked":["<a href=\"https:\/\/force11.org\/tag\/event\/\" class=\"advgb-post-tax-term\">event<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">event<\/span>"],"slug":"post_tag","name":"Tags"},"force11":{"linked":[],"unlinked":[],"slug":"force11","name":"FORCE11"},"force11_event_type":{"linked":[],"unlinked":[],"slug":"force11_event_type","name":"Force11 Event Types"},"event_type":{"linked":[],"unlinked":[],"slug":"event_type","name":"Event Types"}},"series_order":"","_links":{"self":[{"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/event\/141525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/event"}],"about":[{"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/types\/event"}],"replies":[{"embeddable":true,"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/comments?post=141525"}],"wp:attachment":[{"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/media?parent=141525"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/tags?post=141525"},{"taxonomy":"force11","embeddable":true,"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/force11?post=141525"},{"taxonomy":"force11_event_type","embeddable":true,"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/force11_event_type?post=141525"},{"taxonomy":"event_type","embeddable":true,"href":"https:\/\/force11.org\/wp-json\/wp\/v2\/event_type?post=141525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}